Promotion for NZ On Air
If screen time is part of your household rhythm (let’s be honest, it usually is), here’s some good news: there’s a new, uniquely Kiwi place for tamariki to watch, relax and learn online, and it’s been made with whānau firmly in mind. Say kia ora to KIDOGO and KIDOGO Junior!
Created by NZ On Air and living on YouTube and YouTube Kids, these two new channels bring together safe, fun and educational New Zealand kids’ content in one easy-to-find place. Think local stories, familiar voices, Aotearoa landscapes and values kids can actually relate to. Ka pai, right?
Parents know local content matters, as it reflects who we are, how we live, and the world our kids grow up in. But finding it hasn’t always been easy. According to the latest audience research*, 43% of parents say they don’t know where to find local content for their children. At the same time, 69% of New Zealand children are using YouTube or YouTube Kids every day.
KIDOGO and KIDOGO Junior are a direct response to that gap – bringing safe, educational, and culturally relevant Kiwi content to a platform families are already using.
What’s on KIDOGO?
KIDOGO is designed for primary school-aged kids and is packed with shows that are entertaining, relatable and proudly from Aotearoa. You’ll find favourites like:
- My Favourite Dead Person
- Bird’s Eye View
- Fresh Fairytales
- The Exceptional Squad
- Junior Dog Handlers
- Let’s Get Inventin’
- Life Savers
- Life On Ben
There’s adventure, creativity, humour and heart – the kind of content that keeps kids watching while sneaking in learning along the way.
And for the littlest viewers … KIDOGO Junior
KIDOGO Junior is made especially for pre-schoolers, with gentle pacing, playful storytelling and plenty of opportunities to learn through fun. Titles include:
- Kiri and Lou
- Buzz’s Epic Little Missions
- Toi Time
- Kiwi and Cat: Mānawatia a Matariki
Plus, there’s loads of beautiful, fun and educational kids’ music, perfect for singing along, dancing around the lounge or winding down before kai or bedtime.
Safety first (always)
Safety is a big focus for NZ On Air, and all KIDOGO and KIDOGO Junior content has been carefully curated and approved as child-appropriate. Everything has previously been broadcast on local platforms, meaning it meets New Zealand broadcasting standards.
Because the content is clearly tagged on YouTube and YouTube Kids, children won’t accidentally be served inappropriate ads or recommendations while watching. That said, NZ On Air reminds us that ultimate responsibility still sits with parents and caregivers.
For younger children, setting up a YouTube Kids account is recommended, as it creates a safe, walled environment. For older kids, parents can explore YouTube’s parental controls, including “supervised experience”, to choose what works best for their whānau.
A handy tip: subscribing to KIDOGO or KIDOGO Junior makes it easy to guide kids straight to trusted content and the bright frames around each video help children quickly recognise they’re watching something made just for them.
Screen time that feels good
Whether it’s a rainy summer afternoon, a quiet moment before dinner, or some much-needed downtime, KIDOGO and KIDOGO Junior offer screen time parents can feel good about – safe, fun, educational and proudly Kiwi.
So, next time the question is, “What can I watch?”, you’ll know exactly where to point them.
Subscribe and follow
Subscribe to KIDOGO or KIDOGO Junior on YouTube or YouTube Kids and it makes it super easy for you or your tamariki to find the content again. If you also follow KIDOGO and KIDOGO Junior on social media, you’ll be alerted to new releases and hear from content creators.
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