Parenting advice for mums and dads of newborns and older babies – all about the feeding, development, safety, and health of your baby.

Baby sleeping

A gentle evening bath and bedtime routine for your eco baby

Promotion for ecostore It's true that a sleeping baby is indeed a beautiful sight, but for many parents how much and for how long their ...
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How to wrap or swaddle

How to wrap your baby

Some babies adore sleeping in a firm wrap or swaddle because it reminds them of the womb. It is also helpful to stop your baby ...
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Caring for your baby

All the information you need to look after your little one, keeping them safe, healthy and comfortable.

Find information on caring for their delicate skin, bathing them, must-have essentials for when you’re on the go and more.

Visit our baby care section

support local

Support local and back Kiwi businesses 

Looking after your precious little bundle during the first few weeks of their life

Whether you need a few things for your nursery, you’re looking for some seasonal baby clothes or a few products to help with feeding or bathing your newborn, we have you covered. Our directory features a number of kiwi companies that want to help take care of you while you raise your little one. Check out some of the companies below and search for more ideas in our wider directory.

Make sure you don’t miss anything during you next shop for your bub

Whether you’re about to be a first time mum or you’re welcoming your third child, knowing what to buy for a baby can be stressful and at times, very confusing.

To help you find the essentials, we’ve put together a printable baby checklist.

Simply tick the baby essentials you need to add to your shopping list, click “create checklist” and then print – our newborn baby checklist is that easy!