Cold Power Sensitive Pure Clean

product trial4.8 out of 5 – Kidspot mums were pleased with the product or would purchase Cold Power Sensitive Pure Clean again.

star rating

Cold Power Sensitive Pure Clean Laundry Liquid now has a dermatologist recommended formula to deliver a brilliant clean, while being kind to skin. The formula is now even more suitable for sensitive skin as it is fragrance-free and dye-free.

Cold Power is the smart choice for your laundry, giving outstanding performance in cold water to use less energy and be kinder to your clothes as well as your sensitive skin.

  • Dermatologist recommended laundry liquid
  • Dermatologically tested formula
  • Brilliant clean even in cold water, while being kind to skin
  • Free from fragrances and dyes
  • Cold water washing uses less energy, reduces environmental impact and is gentler to your clothes
  • Suitable for front and top loaders

We have given 100 members the opportunity to trial and review Cold Power Sensitive Pure Clean Laundry Liquid. Watch this space for their reviews!

Tips to make your day easier with a newborn – click here!

Each selected reviewer will receive:

  • 1x 1 litre bottle of Cold Power Sensitive Pure Clean Laundry Liquid

Scroll to the bottom of the page to add your comment.

If you are selected to trial, the product will be sent to the address on your profile. Please check your address now to ensure that it is up to date. Not registered yet? Then signup now

Kidspot Terms and Conditions: You will be required to post a review on this page if you are selected. Your name and postal address will be given to the supplier for the purpose of delivery of the product only.

See photos from our reviewers below


  1. Cristy Tucker 17/09/2018 at 11:38 am

    thanks for allowing me to trial a bottle of cold power sensitive 🙂 I didnt really like the design of the spout as it made the poring into the cap side of things a bit messy. Apart from that it performed well and washed clothes nicely. My family have not had any reactions to the detergent so skin sensitivity wise it is great. I’m used to a more fragrant smell in my washing but found the clothes washed smelled clean. I wouldn’t say I would convert straight to the detergent but found it good and appreciate the opportunity to have tried it

  2. jrcharming 07/09/2018 at 3:08 pm

    5 star will be a regular user

  3. Dexter 06/09/2018 at 4:38 pm

    5 star♥️found this economical,lovely smelling,removed all stains..and best of all my hands didnt flare up with a reaction ,so yay no more having to wear gloves😀 will def b buying to this from now on ,👍 thank u for selecting me to trial this ..

  4. Macfam4 06/09/2018 at 2:13 pm

    Found this product very good and really economical compared to other sensitive laundry detergents. I enjoyed that it was a liquid (no clumping powder) the washing was clean and fresh without being scratchy.

  5. Maria 06/09/2018 at 1:15 pm

    I give the Cold Power Sensitive Pure Clean 5 stars.

  6. fliss1 06/09/2018 at 11:25 am

    Thank you for the opportunity to trial this product. I enjoyed the trial but I don’t think it changed my life. I have been using sensitive skin products for a while and this was similar to those. the liquid form was perfect and left no residue which was brilliant. I use a front loader so I often get residue from powders. I liked that it worked in cold but I have to admit I don’t think some of the trickier stains were removed (husband spilled who knows what on his jeans…). I found it great for the everyday products and the towels were great and smelled fresh but not over fragranced which I really liked. I probably would use it for “not so dirty” items and “quick washes” as it made a good result of those. Will definitely keep in in mind when I see it now and I did love the lack of false fragrance and no ones skin reacted. I thought it was great especially for guest room sheets and towels.

  7. chefettenz 06/09/2018 at 10:08 am

    5 stars

  8. KatvT 02/09/2018 at 9:21 pm

    It was quite refreshing to use a product that has no fragrance.
    My 1 year old gets covered in mud, paint, sand and food every day at daycare. The results were lovely, clean clothes!
    There was also no irritation to the excema he has at the moment which I was relieved about.
    Very happy with the product and would gladly recommend!

  9. Yasminn 01/09/2018 at 3:31 pm

    Finally just received this! Will add a comment on how it works when I have a chance!

  10. IceKiwi 29/08/2018 at 8:35 pm

    Thanks so much for the chance to trial this product.
    We have really enjoyed using Cold Power Sensitive Pure Clean and have found no issues with sensitive skin or irritations.
    There are no strong odours which was really lovely. Our towels and clothes smelt so fresh.
    I love the fact that this is a cold water product and allows us to save money without using hot water.

  11. Kaylastewart 29/08/2018 at 6:12 pm

    Loved using this detergent. No issues with our son who has eczema and all the clothes came out perfectly clean and fresh

  12. Missmuffet 29/08/2018 at 11:02 am

    I found it to be really good. Used less than what the bottle said to use. The clothes came out not smelling of anything, which is what I like. Also the clothes came out clean. So it was a great product for us.

  13. Angejoe 28/08/2018 at 7:20 pm

    When I opened the package it came in, it had leaked everywhere! And unfortunately it flared up one of my kids eczema.

  14. Delsa 28/08/2018 at 5:46 pm

    Loved how there were no white marks left on the clothes after washing because this was a liquid product. My family suffers from excema so there were no reactions, which was great. I didn’t think that it made the clothes smell fresher or nicer. The bottle top was messy and I’m not too sure if it actually gave as many washes as claimed on the bottle. This product was average and not the hype it claimed. Thank you for the opportunity to trial.

  15. jrcharming 20/08/2018 at 9:50 pm

    Awesome product, laundry came out fresh smelling and clean. Will use again!

  16. ibnita 20/08/2018 at 7:47 pm

    I certainly wasn’t expecting the full size bottle i received, extremely generous 🙂 I hadn’t used a liquid for washing clothes before so made sure i read the directions on the bottle to a T, they made it easy to figure out how much to use. Having been through powders that have set my family off before i was slightly hesitant but the end result was not only very clean clothing and linen, but no adverse reactions either. Awesome result. Guess what will be going on the shopping list regularly! A huge thanks for the opportunity to try the product before purchasing.

  17. Abbey 19/08/2018 at 8:16 pm

    Ok so an update to my original review. I can now feel safe in saying that aour household is loving this cold power sensitive liquid. As there has been zero aggravation of eczema or other sensitivities. Everything comes out including red acrylic paint from a yellow curtain! Not having to pour a bit of warm water into the draw to avoid the winter powder lumps is a really welcome change too! Thank you so much for this opportunity to see how much a difference these things actually make. I didn’t think it would be much but it’s great when you’re heading out and just want to throw a load on as you go.

  18. Alyshia 16/08/2018 at 10:31 pm

    Nearly finished my trial bottle I love it! What a difference it has made I’ll definitely be buying this product from now on

  19. Angelgirl081 16/08/2018 at 10:12 pm

    We were given the opportunity to trial this new cold power liquid laundry. We do often buy cold power liquid laundry but obviously not this kind. I have uite bad excema at times as do my 5 and 1 year old, but this product was great and our excema seems not to be flaring up at the moment while using it, which is even better. I also love how clean it made the washing. Nice and fresh smelling and got rid of stains and marks.

  20. PadsillFamily 16/08/2018 at 9:26 pm

    Sorry to say but this product was not a hit with us. Although the clothes did not irritate my families skin, the clothes were not cleaned properly. Clothes were still dirty & stubborn smells were not removed. The positives were the easy to pour lid & handle on the bottle, but that was it. Unfortunately we wont be purchasing this product as it does not clean properly. Thank you for letting us trial

  21. KimHook 16/08/2018 at 4:29 pm

    Thank you for the chance to review this product. Firstly, no itches or reactions to the product so that’s awesome. The first time I used this was on urine-soaked clothes and I’m always apprehensive that no fragrance washes won’t work but clothes came out nice and fresh. The second time I used it there was a jersey in the load with 1 day old coffee stains and they are gone which was a pleasant surprise (I have photos but don’t know how to insert them). Upon first using I made a bit of a mess getting use to the lid design but slowed down the times after that and it was fine. I’m definitely going to get the states 20 washes out of the bottle if not more. Clean fresh clothes in this house so happy lady here!

  22. Tarnz88 15/08/2018 at 7:20 pm

    I loved the smell of the product before using it and the fact that it was sensitive. First of the lid made it a bit messy while using it and after I had was my clothes I found it didn’t leave a nice smell like most other washing powder. It worked well cleaning wise and no one in our house had a reaction to it which was amazing. Thank you so much Kidspot for choosing us to help review your products. I hope I done the product justice

  23. Teeksxo 15/08/2018 at 7:10 pm

    The first thing I noticed was the lid and the plastic part in the middle of the bottle I found that it just made it messy and would’ve preferred the bottle to be made without the plastic part in the middle. I noticed that there is basically no smell but when the clothes have been washed you can smell a nice fragrance on the clothes and it wasn’t strong so I really liked that. There has been no scratching or bad reactions to the product which is great because usually when I try something new the first thing that happens is everybody starts itching. All in all I found everything about it great except the way the bottle was made at the top when pouring it into the lid I would definitely consider using this instead of what I usually use.

  24. rostevens 15/08/2018 at 6:48 pm

    Unfortunately this didn’t go so well for us. First of all our darker items came out with white streaks aespite following the instructions. It required rewashing to get rid of.
    My children have eczema and my partner has sensitive skin. After a weeks use on the children clothes, it didn’t seem to make their eczema any worse so decided to try on my partners clothes. My partner had an allergic reaction to this therefore have had to stop using.
    Overall this just doesn’t suit out family – it was easy to use and convenient but just didn’t work for us. Back to our usually washing powder for us!

  25. Monstermum 15/08/2018 at 6:44 pm

    What can I say… It’s love. I have three incredibly messy boys 7 and who just to make life fun have sensitive skin along with a mountain of filthy washing so I was cautious as to whether the cold power sensitive liquid was up to the challenge.
    It coped with rugby gear smeared in mud no problem and with no irritation at all.
    Initially I thought that it wasn’t great value for money but when I reread the instructions worked out that I was using g far too much liquid so trust me if you stick to the instructions you will get great results and a great value product.

  26. Funnelgirl 15/08/2018 at 6:39 pm

    So I learned a few lessons here. néed to give your washing machine a huge clean before changing from powder to liquid. A lot of rewashing to get rid of the washing marks.
    To be honest I wasn’t thrilled with overall results. I followed the instructions on the bottle too.
    Not for me, but thank you for the opportunity for letting me try it

  27. nwoodford 15/08/2018 at 6:04 pm

    I wanted to try this product as my 2 year old has sensitive skin and gets eczema. This laundry liquid seemed to be gentle on his skin as his eczema patched did not flair up. The scent of the laundry liquid was nice and not too strong. The liquid seemed to get the clothes nice and clean in a standard washing. I will certainly be adding cold power sensitive pure clean laundry liquid to my list of suitable laundry liquids for our family.

  28. Alishaevans33 15/08/2018 at 6:00 pm

    Thank you kidspot for the trial I have a new born and it has worked wonders using this product rather then dissolving lux flakes. The clothes come out beautiful and clean and now I don’t need to worry about perfumes affecting my son’s skin. I have since having this brought another bottle as I’m loving it, so thank you for letting me be on the trial

  29. lalabaxy 15/08/2018 at 5:50 pm

    Thanks Kidspot and cold power for choosing me to try this product. What a great product this is . Clothing smells so nice and fresh. And is so clean. Tried it on the dogs bedding, works wonderfully helped rid the doggy smell and left everything nice and soft. 1 issue I did find was the height of the bottle it was too tall for my shelf, so maybe and slightly shorter but fatter bottle would fix that. But a great product and will definetly be purchasing it. Thanks

  30. bluelady 15/08/2018 at 5:46 pm

    Loved the fresh clean smell but most of all it worked wonders for those in the family who usually got itchy skin after the washing had been done. No more itchy skin.. As well we have never done cold washes before thinking that our clothing wouldn’t come out clean but it did, so now we are saving money on our energy bills. Also no more undissolved washing powder. Thanks for involving me on the trial

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